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    <lastmod>2026-09-23</lastmod>
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      <image:title>Work</image:title>
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      <image:title>Work</image:title>
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      <image:title>Work</image:title>
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      <image:title>Work</image:title>
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    <image:image>
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      <image:title>Work</image:title>
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      <image:title>Work</image:title>
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      <image:title>Work</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1586946276764-26XP3K7QLULNNIYTP3L7/smart-header-copy-2.gif</image:loc>
      <image:title>Work</image:title>
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    <image:image>
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      <image:title>Work</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/4fc9c4d4-5430-4438-8045-5448e28551f9/Cover+image.png</image:loc>
      <image:title>Work</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512402103458-JE6BYPV3QDVVEUYPJR8Y/Expert+review_experince+map.png</image:loc>
      <image:title>Work - Experience mapping</image:title>
      <image:caption>As part of an expert review key journeys were mapped over an experience quality axis to hypothesise key issues. These were later validated / disvalidated in interviews and through analytics</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512402211466-ZPM82VYKI2H8UJBWERHE/mob-anltycs3.png</image:loc>
      <image:title>Work - Analytics review</image:title>
      <image:caption>All paths in the app were reviewed, in particular to validate experience quality hypothesis and identify unexpected drops in conversion</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512402028467-W4ZJ7CRG07WR6S5JWQW8/Personas-Pingit-2+p2.jpg</image:loc>
      <image:title>Work - Persona development</image:title>
      <image:caption>Pulling together segmentation models from existing  research and a redesign focused user research, a set of personas was created, to guide scoping and design</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512475151525-D8NFCAT08LC7LVLJ02FS/scenario_1-_set-_up-01-small-35840+copy.png</image:loc>
      <image:title>Work - Scenario storyboarding</image:title>
      <image:caption>To asses journey holistically we used personas and real life stories form user research to consider flows in context along designs</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512475191804-BIN12XNX4DK6W8M7E9YP/DK_early-onboarding-concept+1-35848+copy.png</image:loc>
      <image:title>Work - Flow wireframing</image:title>
      <image:caption>Multiple functional flow approaches for prioritised journeys were explored in wireframes and clickthrough’s</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512475269654-B2NZR2F01WEDGXXVKEO0/Screenshot+2017-08-01+11.20.21-38860+copy.png</image:loc>
      <image:title>Work - HiFi prototyping</image:title>
      <image:caption>Interaction qualities are developed in various high fidelity prototyping platforms</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512512387912-RCV6SNBJ9YTESR0C03WC/unified+payee+search.png</image:loc>
      <image:title>Work</image:title>
      <image:caption>Wireframes exploring payment journey through payee search</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512493098746-2AWAZ3P6NK7VTEPNMUE9/Hub+contextual+surfacing.png</image:loc>
      <image:title>Work</image:title>
      <image:caption>Mockups exploring contextual surfacing of secondary payment functionality</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512567101615-LO1WNSUTSB2CBRBS6KLW/45.png</image:loc>
      <image:title>Work</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512567207688-9Q7JZZBC494KLIFQNFC8/46.png</image:loc>
      <image:title>Work</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512567251000-V53YZI2FOIFNHBY6WG01/47.png</image:loc>
      <image:title>Work</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512567283616-VX6MEW2G74W9KP5CSO69/48.png</image:loc>
      <image:title>Work</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512567337968-PCH7T3L22W5ZPYIX6DE7/52.png</image:loc>
      <image:title>Work</image:title>
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    <image:image>
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      <image:title>Work</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512562153980-QS034R685GE0JNCOFR67/Gym-42581+copy.png</image:loc>
      <image:title>Work - User observations</image:title>
      <image:caption>Visits to gyms with users engaging in fitness activity provided opportunity for in context observation.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512562367184-46X6UDHFQZOQOF9FY9LG/2013-12-13+16.37.41-enhanced-42555+copy.jpeg</image:loc>
      <image:title>Work - User interviews</image:title>
      <image:caption>Semi structured interviews included  longitude activities designed to understand deeper motivation and reveal hidden issues underling user behaviour.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512563043308-F097A0H9JVDWUSJR2SPM/2014-02-11+14.43.58-enhanced-42763+copy.jpeg</image:loc>
      <image:title>Work - Analysis &amp; Synthesis</image:title>
      <image:caption>Using boards and physical space to highlight and connect snippets of research data, to form higher level insights and actionable models for innovation activities.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512564068699-16J4GU7YLG32JLFUD3ZW/8.jpg</image:loc>
      <image:title>Work</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512564045791-60MTR6YGPFMU84FRRXN9/9.jpg</image:loc>
      <image:title>Work</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512565960721-X4X7LFP5Z9Z4GO8T2X6K/16.jpg</image:loc>
      <image:title>Work - Finding example</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512566031616-GPSEQ43TPAGQGSOC3GIZ/20.jpg</image:loc>
      <image:title>Work - Finding example</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512567589776-FUMMXFESQRL35NI430S6/2014-02-11+14.41.13-42616+copy.jpg</image:loc>
      <image:title>Work - Ideation</image:title>
      <image:caption>Using innovation drivers and technology trends as triggers, designers and technologists from the agency and the client’s brainstormed a multitude of ideas for new products and features.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512567667202-DMW661MCVNJ2TIFYOKPL/4262_002-42650+copy.jpg</image:loc>
      <image:title>Work - Concept development</image:title>
      <image:caption>Ideas were consolidated into plausible product concepts through sketching and story boarding.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512567718371-FNIDK671FS45UB5WZGC6/2014-02-11+14.46.18-42677+copy.jpg</image:loc>
      <image:title>Work - Storytelling</image:title>
      <image:caption>An over all narrative was developed, and further illustrated in key areas to bring findings and recommendations to life.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512569926103-25T8K5EMUJ51J1KJE6NL/30.jpg</image:loc>
      <image:title>Work - Innovation driver</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512570051006-WCYG1TGARZQSJDC79Q3Y/39.png</image:loc>
      <image:title>Work - Opportunity area</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512654893415-1K8TGNH6WXG0VZI8D6VW/Trio+trim+WHT.png</image:loc>
      <image:title>Work</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512679750595-D047BR456V1M4PP42HY0/Screenshot+2017-08-08+14.28.14-43544+copy.png</image:loc>
      <image:title>Work - User research</image:title>
      <image:caption>Feedback gathering and semi structured interviews clarified motivations and key features for various user segments.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512679930378-1XI8IV4PGYNEHQILG0JB/2016-10-05+10.22.48-filtered-43168+copy.jpeg</image:loc>
      <image:title>Work - Experience model</image:title>
      <image:caption>Higher level mapping of user segments and their journey through the experience led to a common model of the experience.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512680433283-FFZS8292MTUDU90WGXGW/gg4.png</image:loc>
      <image:title>Work - Ideation &amp; Concept sketching</image:title>
      <image:caption>Key themes of the experience, journey steps (e.g. “qualified self”, reflect) are explored and developed through sketching and wireframes.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512688428998-2CWVZGAW7BQTKRE3LJHX/Screenshot+2017-08-07+17.41.55-43253+copy.png</image:loc>
      <image:title>Work - Concept walkthroughs</image:title>
      <image:caption>Emerging concepts were presented to users through  clickthrough prototypes with limited interactivity to gage potential engagement.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512688465010-0YS29RA53REFZ7F584I0/Wireframes-43477+copy.png</image:loc>
      <image:title>Work - Functional flows</image:title>
      <image:caption>Key user journeys expending on experience map with step by step wireframes.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1512688495185-7AJXCF7YDV3AZ7QNTMDD/Screenshot+2017-08-08+13.45.38-43518+copy.png</image:loc>
      <image:title>Work - HiFi protoypes</image:title>
      <image:caption>Each screens created Sketch. While interactions prototyped in Principle and  Flinto for Mac to demo interactive behaviours in high fidelity.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1513624751180-1I35STPOSDKMUGEJULM3/Footprint+Copy+2.png</image:loc>
      <image:title>Work</image:title>
      <image:caption>Concept I (mockup</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1513625094172-7QCO56AXD25Z1FCXNX4E/Rewards+2.png</image:loc>
      <image:title>Work</image:title>
      <image:caption>Concept II (mockup</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1513621492386-IFEF2YBAPVIGK0Z1K0ZK/Footprint+-+tracker+2.png</image:loc>
      <image:title>Work</image:title>
      <image:caption>Concept IV (mockup</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1513637551200-ESIMHWZTYXKQNMXRMTZZ/01a+Home+-+spectrum+cut.png</image:loc>
      <image:title>Work</image:title>
      <image:caption>Scrollable sustainable life stream</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1513815535117-HIWX4O3WG4Y1TY5FVK81/Pobi-showcase-presentation_3.png</image:loc>
      <image:title>Work - Employee dashboard</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1513815590211-AG73TTBFHB78MEQITLOX/Pobi-showcase-presentation_1.png</image:loc>
      <image:title>Work - Expertise view</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1513815615888-NPQXCRE1B1VZUN5FFCF2/Pobi-showcase-presentation_2.png</image:loc>
      <image:title>Work - Expertise evaluation &amp; prioritisation</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1515017998922-IPSXUFVPZNBF64K9S15W/2016-04-04+15.12.19.jpg</image:loc>
      <image:title>Work</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1513823827251-J5BKVGE303GXITQAD943/Pobi_Style_Guide_03+p8.jpg</image:loc>
      <image:title>Work</image:title>
      <image:caption>Levels of competency</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1513822719845-LGQGZUS50Z2AERTE8X99/UX+model+800+crop.png</image:loc>
      <image:title>Work</image:title>
      <image:caption>Experience model</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1513821341360-T62A4FO0KW637EHIQCOX/Employee_Journeys_FINAL_u1+p4.jpg</image:loc>
      <image:title>Work</image:title>
      <image:caption>Functional flow &amp; wireframes</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1515019039586-656BAX87KAN089UTIUV8/Muni-comp_1w.png</image:loc>
      <image:title>Work</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1515019528903-BBB4PQOXNXHSE3U2R7SA/pic+3.png</image:loc>
      <image:title>Work - Debt breakdown view (expanded)</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1515019489340-OMOU34F0UOA8GIOY403P/pic+4.png</image:loc>
      <image:title>Work - Debt query</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1515022313087-D2XPNY9I1GI5CDELR7PE/muni+p6.jpg</image:loc>
      <image:title>Work - Flow specification</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1515022314983-JPH34LYSJUNOKHIUE5B9/muni+p7.jpg</image:loc>
      <image:title>Work - Interactive feature specification</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1570873803605-VWVDSVAAXET7J2VFDA5R/Dash.png</image:loc>
      <image:title>Work</image:title>
      <image:caption>Business Expenses dashboard</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1570787145977-JM6NYQY3VBW18ZRKD6OF/Collaborative+Banking+Segments_groups+v1.0+-+Consumers.jpg</image:loc>
      <image:title>Work - Banking - shared finances opportunity mapping</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1570787648664-B89KUHXZV3EYPP8CH7YP/Project+WAY+-++Holiday+Money+-+execTeam+show_tell.png</image:loc>
      <image:title>Work - Holiday money - money vs holiday planing attitude</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1570788060700-K2J4AX6V4Z346D4D3IJ2/Barometer+V1.png</image:loc>
      <image:title>Work - Business expenses - product barometer</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1586256720662-QG4S07PDOC73K03FBS1K/Gringotts+future+scenario-select.png</image:loc>
      <image:title>Work - Storyboard - SMEs financial operation proposition</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1586256795160-ANURPBDC9SS8JGM57VP4/Collaborative+Banking+-+Purse+%26+chameleon+card+scenario+7.jpg</image:loc>
      <image:title>Work - Scenario - collaborative payments</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1586258007007-H6XJTSE9HLFY8KUW5DNG/Frame+1.png</image:loc>
      <image:title>Work - UI mocks - product vision animatic</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1570873758090-WPO49NDGTVS5BXDZLUGP/People.png</image:loc>
      <image:title>Work</image:title>
      <image:caption>UI mockup - business expenses proposition</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1570792083860-PSIK01PBBMV0D0AMMJFM/Transactions.png</image:loc>
      <image:title>Work</image:title>
      <image:caption>UI mockup - business expenses proposition</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1570789273707-ZGLP5IPGN66GV7ZVFXOO/Gringotts+future+scenario-select.png</image:loc>
      <image:title>Work - Storyboard - SMEs financial operation proposition</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1570789430872-K17O65RMN4GBEHDZB4AB/COB+-+IWOCA+business+credit++-+Apply+%26+draw.png</image:loc>
      <image:title>Work - Flow diagram - Instant business loans proposition</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1570790141902-1GMKOV73TQU1612I6C6Y/add+money+1st+time.png</image:loc>
      <image:title>Work - Wireframes - multi currency travel card proposition</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1586259209375-N1CHROO24K0DOXKJH7IA/Web+app+card+order+flow.png</image:loc>
      <image:title>Work</image:title>
      <image:caption>User flow - card order flow in web app mobile state</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511902280954-UOVE4X560X6OELF05FA6/ipad+on+couch+with+dogs.jpg</image:loc>
      <image:title>Work - Longitudinal Research (Copy)</image:title>
      <image:caption>Visits to tablet users homes and a week long diary revealed that users wanted to do more than content consumption.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511902012531-5GMXJP207JZS3I5WHXR0/DSC_0815.png</image:loc>
      <image:title>Work - Ideation Workshop (Copy)</image:title>
      <image:caption>Areas of insights from user engagements instigated initial design ideas.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511902735358-UDGUE4ZTTUEIGA7DC7QN/Tablet_scenarios_%28v3%29+%283%29.png</image:loc>
      <image:title>Work - Synthesis Map (Copy)</image:title>
      <image:caption>Analysis of insights and design ideas led to priority scenarios and  experience themes</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511904148130-BU0YT1WISZ6PAHDSJO2I/Screen+Shot+2013-11-06+at+14.45.26.png</image:loc>
      <image:title>Work - Priority Scenarios (Copy)</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511904189197-O4YAM2UGOHKXG5AU2PKL/Screen+Shot+2013-11-06+at+14.45.34.png</image:loc>
      <image:title>Work - Experience Themes (Copy)</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511905284104-Y0M6PTO31ZUSOZJM26NK/_DSC0079.JPG</image:loc>
      <image:title>Work - Co Creation (Copy)</image:title>
      <image:caption>Building tablet interfaces with power users showed that screen edges are intuitive affordances for consideration in the UI model.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511905424223-8HBCGFXSDBYV54PAQBFD/_DSC0642.jpg</image:loc>
      <image:title>Work - Ideation Boards  (Copy)</image:title>
      <image:caption>Early ideas were explored under functional areas and themes and rapidly evolved through sketching.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511905502249-4RVGJTK14MPV22NU5O42/Screen+Shot+2013-11-06+at+23.44.01.png</image:loc>
      <image:title>Work - User Stories (Copy)</image:title>
      <image:caption>Experience and function of particular system UI components were further defined through user stories.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511906865866-CRMOR4EP7ZQW6E66U0HT/early+ptotoyping.jpg</image:loc>
      <image:title>Work - Paper Prototypes  (Copy)</image:title>
      <image:caption>Quick mockups of various techniques help understand navigation and interaction sequences.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511906948575-1CKDDWA157ZAUCVKCBL9/Screen+Shot+2013-11-17+at+20.45.40.png</image:loc>
      <image:title>Work - Keyframe Animations (Copy)</image:title>
      <image:caption>Animation were used to explore in more fidelity system UI behaviours.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511906996652-CME5SSLJW1FWXT2X6N6Q/4thMay_2_InteractionFramework+p17.jpg</image:loc>
      <image:title>Work - UI Guidelines  (Copy)</image:title>
      <image:caption>An overview documenting system UI model and components was produced as key handover.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511909594238-XITKXE5R9H97J2RWLQVD/Screen+Shot+2013-11-19+at+22.12.20.png</image:loc>
      <image:title>Work</image:title>
      <image:caption>Bezel interaction &amp; thumb operation</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511910263726-PERETHGZDMERY5UJBSL6/Screen+Shot+2013-11-19+at+22.14.12.png</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511908568987-OKALEZ3MOCI4X7KULM0Z/UI+Model.png</image:loc>
      <image:title>Work</image:title>
      <image:caption>UI Architecture</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511911815019-11847WV4GFQ764W0084X/UIGuidelines_draft_0.2_12_05_01+p20.jpg</image:loc>
      <image:title>Work</image:title>
      <image:caption>System UI specification</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511912357448-9F685JSMI4N8XRLEWOT0/topbar+protoype.001.png</image:loc>
      <image:title>Work</image:title>
      <image:caption>Top edge interaction</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511913366459-DE44GQUN93RQNY9AMGTL/03_home_magazinelike.jpg</image:loc>
      <image:title>Work - Ideation Boards  (Copy)</image:title>
      <image:caption>Early ideas were evolved over boards focused on functional areas and themes</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511914824841-MJAZLINYAFVOYKFE91Z3/Screen+Shot+2013-11-18+at+14.36.44.png</image:loc>
      <image:title>Work - Design Framework (Copy)</image:title>
      <image:caption>An approach to  organisation of  information sources that maintained what’s owned or safe  by the user and what’s available on the web.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511914792453-RS3AIQCPZZT822C5TNJN/Tablet_content_managment_proposal_DASHLENS.png</image:loc>
      <image:title>Work - Experience Map (Copy)</image:title>
      <image:caption>A generic user journey through the Home screen was defined to identify key moments of the experience.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511914762484-LZGUR5CJKPQ1VJR6XESP/Film+Lens.png</image:loc>
      <image:title>Work - Task Flows (Copy)</image:title>
      <image:caption>Tasks were broken down to interaction flows before wire framing UI.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511914070948-SV5J5A6LVQCW9GKGF8YF/Dash_structure_2_3-08.png</image:loc>
      <image:title>Work - UI Design (Copy)</image:title>
      <image:caption>UI  concepts were explored through high fidelity wireframes</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511914107951-MQW5K4R0IRL4VMYBRHHU/Screen+Shot+2013-11-18+at+16.08.52.png</image:loc>
      <image:title>Work - Flash Animations (Copy)</image:title>
      <image:caption>Dynamic behaviours of UI were developed and specified through flash animations.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511914953699-DMJZSPOMWSU3LWX04V4Q/scopes-row-2x.png</image:loc>
      <image:title>Work</image:title>
      <image:caption>Home Screen Scopes (views)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511915795472-VAWX26QPN5EFPTT3RFJR/Nearby+scope.png</image:loc>
      <image:title>Work</image:title>
      <image:caption>Nearby Scope</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1511915488646-LLDXBM22QMHPR67TA0JQ/Ubuntu-hand.jpg</image:loc>
      <image:title>Work</image:title>
      <image:caption>Today scope</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1586864518811-0QL2Q1Q99HWGJM2HQOIL/AJ_Collateral_Final_Final-3.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1586861450263-W50YVKEKCEOVZG259EN0/02_2015_DL_plan_Exco%2Bcopy%2B9.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1586861751297-PU7Y6BJPIHHU6C7J1A3Y/roadmap.png</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1586861881047-QEQDMSV26NIVJZ506BNJ/Design+Language+v4.jpeg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1586862723095-0CR60GVPU9FLJPNZWSCY/theme_page_option_1.png</image:loc>
      <image:title>Work</image:title>
      <image:caption>‘Pack’ page mockup</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1586863598462-OY6Y6SWY2IQVWPIQN7FZ/BDL_CP_macbook.jpg</image:loc>
      <image:title>Work</image:title>
      <image:caption>Web components overview page</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1586865260011-J43CSWPRSZ7LBKSMDZ5Z/Header-analysis+25.jpg</image:loc>
      <image:title>Work - Typologies classification of header variants</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1586865285772-5TT7D5P55QWW3X3K1422/HEADER_PRES-5+12.jpg</image:loc>
      <image:title>Work - Header IA extrapolation across permutations</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1586865170431-52E9TSL1LH10NMQXVVCU/Header-Pages-v01-Full.png</image:loc>
      <image:title>Work - Wireframes of consolidated header design</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1586896669198-XKL6EJMMB3DTZY3Z10X8/tom-composition-01c-5535.gif</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1586899429786-I73LWEMMMMU50ME53JG1/Design%252BLanuage%252BExplration-28.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1586896869189-RLKM9SOR1C7R1VLM8ZDZ/DDL_Pres_12022015-WIP2_Page_23-small-5738+copy.png</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1586899777040-S6JBM90UB5A05OX14ZIC/form-mobile-5778.gif</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1586896911122-1PSWC1JE7H8SU6MIO4GQ/zoom-ui-hd-5511.gif</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1586903356194-C9YZ7Q5ARW9ZGLS7LTXK/theme-equilibrium-final%4030-946.gif</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/4fc9c4d4-5430-4438-8045-5448e28551f9/Cover+image.png</image:loc>
      <image:title>Work - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/1769214725185-BLWHAQWIYQN0R96H04D0/MDD+charged.png</image:loc>
      <image:title>Work - Make it stand out</image:title>
      <image:caption>Repayments page / mockup (part of credit card repayments experience redesign)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/cbf7af01-4fba-49ff-8d58-1415c21d1045/Stories.png</image:loc>
      <image:title>Work - Make it stand out</image:title>
      <image:caption>Redesigned homescreen</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/5efe4403-029f-4b69-9572-f585af027cc8/25.png</image:loc>
      <image:title>Work - Make it stand out</image:title>
      <image:caption>Transaction UI system / design specification</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a1c23f8b7411ccec8243bfd/ea540e3a-3eee-485c-9fdb-3af15b7306cc/FIGJAM_+Monthly+billing.png</image:loc>
      <image:title>Work - Make it stand out</image:title>
      <image:caption>Line of credit billing / early sketches of redesign</image:caption>
    </image:image>
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      <video:title>Work</video:title>
      <video:description>Work</video:description>
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      <video:title>Work</video:title>
      <video:description>Work</video:description>
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  <url>
    <loc>https://orenhorev.com/about</loc>
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    <lastmod>2023-01-05</lastmod>
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